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The 3 Portfolio Strategies Every Crypto Investor Should Know
and when to use each one


Most people entering crypto make the same mistake:
They buy a few tokens and call it a strategy.
But in reality, crypto portfolios should be designed around your risk tolerance, experience, and goals — just like any other asset class.
After working with dozens of investors, I’ve narrowed it down to 3 portfolio strategies that consistently deliver clarity, risk control, and growth.
Let’s break them down:
1. The Bitcoin-Only Strategy
What is it about: We keep buying “the dips” on BTC —> price drops, we buy. Or set up a simple weekly/monthly DCA and buy on autopilot.
Typical allocation: 100% BTC or 90% BTC + 10% cash/stables
Who it’s for: Conservative investors who want exposure with minimal risk.
Why it works: Bitcoin is the King. The most known and battle-tested crypto asset. Traditional investors, institutions, and the big players are buying it as a hedge against inflation and devaluating currencies.
Key benefits:
Simplicity
Lower volatility than altcoins
Easy to DCA and automate
✅ Use this if you believe in crypto long term, but want a low-maintenance setup.
2. The 60/40 Crypto Portfolio
What is it about: We mirror the traditional 60/40 equity/bond model, but with crypto.
Typical allocation:
60% goes into crypto (either BTC only, or a balanced strategy),
40% stay in stable coins (”bonds”).
Who it’s for: Investors looking to balance safety with smart growth.
Why it works: We have cash reserves to buy during the market crash, while having a simple strategy of taking profits throughout the bull market —> as crypto rises, the ratio changes, and we are taking profits to maintain a 60:40 ratio.
Key benefits:
Diversification
Controlled exposure to upside
Taking profits and buying the dips
✅ Great for investors who are looking for a way to take out profits and buy in the dips without thinking too long about the current market situation.
3. The Balanced Strategy
What is it about: We create a bucket of cryptocurrencies, similarly to how indexes (S&P 500, Nasdaq, Dow Jones) do a bucket of stocks.
Typical allocation:
50% Core —> BTC/ETH/SOL
20% stables (for yield or buying dips)
30% altcoin narratives (e.g., Meme, AI, RWAs, DePIN)
Who it’s for: More active investors who want exposure to emerging trends.
Why it works: Combines fundamentals with momentum, but caps the downside. Provides balanced exposure to the core projects (like BTC), but also gives space to emerging trends.
Key benefits:
Exposure to growth themes
Capital preserved in stablecoins
Room to rotate between narratives
✅ Ideal for investors who follow the market closely and want higher upside with limited downside.
Side note: This portfolio is dependent on the market cycle (”altseason”).
🧠 What This Means For Investors
There’s no one-size-fits-all crypto strategy.
But having a clear structure makes all the difference between “paper money” and realized gains.
These 3 strategies give you a starting point to structure your exposure.
Which newsletter format do you prefer? |
Next Week:
We’ll dive deeper into the Bitcoin-Only Strategy — and why it’s still the best option for 80% of investors getting started.
Until then…
👉 Want help figuring out which strategy fits your goals? Book a 1:1 portfolio review here.
– Matt
![]() | Matt Curda |
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